Physical Vapour Deposition (PVD) is a process where an exceptionally pure, solid coating material is used to generate an ionized metal vapour which forms a coating mixture with inert gases.

Through condensation, a thin layer is deposited onto the surface of the watch. The PVD process is carried out under a forced vacuum in a coating chamber. This procedure is one of the most modern and ecologically sustainable coating technologies. PVD coatings are highly adhesive, hard and abrasion-resistant. They are extremely smooth and particularly suited to coating watch parts. These coatings can be single-layer, multi-layer or can be applied in graduated layers. The layer thickness ranges from 1 to 5 microns, although in some cases, just 0.5 microns or 15 microns and more can be applied.

Depending on the initial material and the inert gas employed, a wide range of PVD coatings can be applied. Essentially, these fall into four main groups: nitrides, carbides, oxides and carbons (Diamond like carbon).

Jowissa's croco style straps are crafted from fine calf leather. These straps are designed to emulate the elegant appearance of genuine crocodile leather through a special embossing process that creates the distinctive crocodile pattern.

This choice of high-quality calf leather allows us to offer straps that are both aesthetically appealing and durable, while also adhering to ethical and sustainable practices. The embossed crocodile pattern provides the desired sophisticated look and texture.

A watch with a water resistance rating of 5 ATM (atmospheres) is suitable for everyday use and can withstand splashes, rain, and showering. According to ISO standard 22810, this level of water resistance signifies that the watch can withstand static pressure equivalent to submersion at a depth of 50 meters.

While a 5 ATM rating offers more protection than a 3 ATM rating, it is important to understand the limitations for swimming. The dynamic forces exerted during swimming, such as the movement of your arms through the water and the impact of diving, can create pressure that exceeds the static test conditions.

Therefore, while your Jowissa watch with a 5 ATM rating can tolerate brief immersion and splashes, we generally advise against wearing it for prolonged swimming or diving activities. Consistent exposure to these conditions may compromise the water-resistant seals and potentially lead to water damage which would not be covered under the warranty.

For regular swimming or more intensive water activities, we recommend considering Jowissa models with a higher water resistance rating, typically 10 ATM or more. These models are specifically designed and tested to withstand greater water pressure and are more suitable for such use. Please refer to the technical specifications of each Jowissa watch on our website for detailed information on their water resistance level.

Mineral crystal, which is used in most Jowissa watches, is a type of glass that's been treated to make it a bit tougher than regular glass. Think of the glass in a smart phone screen – mineral crystal is similar to that.

Because it's treated, mineral crystal is more resistant to scratches than a plain glass window. It can handle everyday wear and tear pretty well, like little bumps and rubs against things.

However, it's not as hard as some other materials, like sapphire crystal. This means that if your watch rubs against something really hard, like certain types of rock or even another piece of glass with a higher hardness, it could potentially get a scratch.

Here's the main idea:
- Mineral crystal is more scratch-resistant than regular glass.
- It can handle most of the little bumps and scrapes you might have during the day.
- However, it's not completely scratch-proof, and harder materials can still scratch it.

So, while your Jowissa watch with a mineral crystal is pretty durable for everyday use, it's still a good idea to be a little careful with it to keep it looking its best!

The term "brilliant cut" in the world of diamonds refers to a specific way of cutting a diamond to maximize its brilliance, which is the amount of light it reflects back to the viewer. It's not just about the shape of the diamond, but also the arrangement and number of facets (the flat surfaces on a diamond).

Brilliant cut diamonds have a large number of facets, typically 57 or 58. These facets are strategically placed to capture light entering the diamond and reflect it back out. The round brilliant cut is the most popular and widely recognized.

Rather than diamond, Jowissa utilizes expertly cut mineral glass (for watches) and Austrian crystal (for jewelry), each piece faceted in the brilliant cut to capture and reflect light with exceptional brilliance.

The radiant cut is a beautiful and unique diamond shape that combines the elegance of an emerald cut with the brilliance of a round brilliant. It's a popular choice for those who want a diamond with a lot of sparkle and a distinctive shape.

Rather than diamond, Jowissa utilizes expertly cut mineral glass (for watches) and Austrian crystal (for jewelry), each piece faceted in the radiant cut to capture and reflect light with exceptional brilliance.

The princess cut is a very popular diamond shape. It is a square or rectangular shape with a brilliant cut, meaning it is designed to maximize light reflection and sparkle.

Princess cut diamonds were first created in the 1960s and have since become a classic choice for engagement rings and other fine jewelry. They are prized for their brilliance, fire, and scintillation.

Rather than diamond, Jowissa utilizes expertly cut mineral glass (for watches) and Austrian crystal (for jewelry), each piece faceted in the princess cut to capture and reflect light with exceptional brilliance.

YES

A Jowissa watch is tested for 3 to 20 ATM water resistance depending on the collection.
3 ATM: Watches tested for 3 ATM should not be worn when bathing or showering. They are build to withstand light rain, sweat and brief water contact.
5 ATM: Watches tested for 5 ATM are made to withstand rain, sweat and short swims.
10 ATM: Short dives, swim and other water sports are ok
20 ATM: Deep Dives, swims and other water sports are ok.

The name Jowissa is a combination of the surname and lastname of the company founder Josef Wyss. He founded Jowissa in the village of Bettlach, Switzerland in 1951. Jowissa has been active and in business without interruption since then.